Krzysztof Morczyński

Line of business

Personal trainer

What We Did

– branding

– logo design

– website design

– graphic designs

About project

Our branding studio has developed a comprehensive visual identity system for the Kielce personal trainer and fitness studio – Krzysztof Morczyński. We focused on combining the monogram of the letters „T” and „K” with a shield motif. The massive, sans serif typeface with a signet ring create an impression of solidity, strength, knowledge, and thus professionalism. Blue color inspires confidence and peace of mind, and in combination with shades of black and white the brand has gained dynamism and energy. Coherent, intuitive responsive website design with CMS content management system crowns branding.